How are edge AI, software-defined vehicles, and security-by-design changing the requirements for development tools? In the anniversary issue of Markt&Technik, three experts discuss the specific impacts of current technology trends: Jörg Stender (Managing Director at Hitex), Jens Braunes (Product Marketing Manager at PLS), and Holger Lohn (Product Manager for Debug and Trace Tools at Lauterbach) explain how the development process is changing and what new challenges embedded developers will face. The focus is on the “shift-left” approach, the integration of AI as a fundamental requirement rather than just a trend, and the growing importance of functional safety and cybersecurity. Special attention is given to the role of the software-defined vehicle and new generations of processors with AI accelerators, which require increasingly powerful and complex development tools.
The issue also includes an article on Hitex’s 50-year success story - from the first 8-bit microcontrollers in 1976 to today’s services and tools for functional safety and embedded security.
Congratulations on the 50th anniversary of “Markt und Technik” and here’s to many more years to come!
You can find the full interview and article here (in German).
Publication: Markt&Technik
Issue: 24–25/2026 (Anniversary Issue “50 Years of Markt&Technik”)
Pages: 83–87
